Marketing Intern, Amazon Global Logistics

Description Amazon strives to be Earth's most customer-centric company where people can find and discover virtually anything they want to buy online. To serve the goal, Amazon has created one of the most advanced fulfillment and logistic networks in the world. Amazon Global Logistics in China is a team of highly experienced logistics professionals, product & program manager and carrier specialists actively participating in Amazon's international expansion goals. We are seeking some highly motivated individuals who are interested in improving the way products are bought, sold, and distributed on a global scale to join us in China. Roles & Responsibilities: We are looking for a Marketing Intern to join the AGL Marketing team. This role will cover product go-to-market marketing, integrated campaigns, and leads generation from marketing channels, focusing on translating products and service capabilities into compelling value propositions that drive seller awareness, consideration, and onboarding intention. The detailed responsibilities are: - General administrative support to marketing team such as: seller-facing materials production for EDM, flyer, banner, PPT, landing page, etc. - Support GTM planning and execution for new products, features, and trade lanes, preparing launch plans, timelines, and channel strategies. - Planning and execution of multi-channel integrated campaigns (webinar, social, EDM, content, events) around product launches and seasonal peaks; Develop campaign briefs with clear objectives, target audience, messaging, channel mix, and success metrics. - Assist in managing seller communication touchpoints across email, WeChat, and other channels to drive awareness and conversion. - Webinar and event support: provide dedicated support to entire webinar and event organization covering pre-event, event day and post-event. - Track and report on campaign performance metrics (open rates, CTR, conversion rates, etc. ) and provide actionable insights. - Assist in running lead-gen programs to help drive qualified seller leads into the funnel and - manage assigned workstreams to improve conversion from MQL to SQL. - Help monitor funnel metrics (lead volume, MQL rate, cost-per-lead, pipeline contribution) and flag optimization opportunities - Support various Marketing activities upon requests

Basic Qualifications - Currently pursuing a Bachelor's or Master's degree in Marketing, Business Administration, Communications, or a related field - Strong written communication skills in both Chinese and English; able to produce clear, persuasive product copy - Solid analytical thinking with the ability to translate complex product features into concise, seller-centric benefit statements - Proficient in foundational data analysis skills - Available at least 4 days per week for a minimum of 6 months

Preferred Qualifications - Prior internship experience in B2B product marketing, a technology company, or the logistics industry - Experience with data visualization or market research tools (e.g., Tableau, survey platforms) - Hands-on experience with marketing automation or CRM tools (e.g., HubSpot, Marketo, Salesforce) is a plus - Self-motivated with the ability to learn quickly and drive work forward in ambiguous environments - Previous experience with competitive analysis or GTM projects is a plus Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.