Werkstudent Content & Brand

You will shape how the company tells its story across LinkedIn, video, design, and sales materials, working directly with the founding team. The role matters because great content is a core growth lever, and you will have real autonomy to build it from the ground up.

WHAT YOU'LL DO

- Write LinkedIn content for founders and the company account, including hooks, carousels, and storylines tailored to a B2B audience.

- Produce image and video content end-to-end: concept, shoot, edit, and deliver Reels, talking heads, customer testimonials, and behind-the-scenes clips.

- Maintain brand consistency across all touchpoints including the website, pitch decks, sales materials, and templates.

- Build and manage a content calendar to keep publishing cadence consistent and reliable.

- Track content performance, identify winning formats, and use data to inform the next round of content decisions.

WHAT WE'RE LOOKING FOR

- Currently enrolled as a student and available 16 to 20 hours per week, ideally for 12 or more months.

- Proficient in video editing tools such as CapCut, Premiere, or equivalent.

- Proficient in design tools such as Figma, Canva, or equivalent for creating visual assets and presentation materials.

- Demonstrated experience producing LinkedIn content and a clear understanding of what performs on the platform.

- Native or C2-level German proficiency.

- Experience writing marketing or brand content for B2B or SaaS audiences.

- Experience managing content calendars and executing consistent publishing schedules.

- Experience analyzing content metrics and using insights to refine strategy.

- A portfolio or examples of your own published or personal content projects.

- Self-directed working style: you generate ideas, execute independently, and seek feedback proactively.

LOCATION

On-site, Berlin, Germany (Mitte area). No visa sponsorship available.